Ethical Theories Essay Example | Topics and Well Written Essays - 1750 words

Ethical Theories - Essay Example The researcher will analyse this case using Consequentialist (Utilitarian) and Deontological theories of business ethics; also I would provide a discussion over possible decisions that could be taken in the light of arguments raised by proponents about the importance of these two ethical theories. The key stakeholders in the above mentioned case Star Alpha Medicines, a multinational pharmaceutical company headquartered in the UK and a leading supplier of insulin for diabetics, are the organisational customers, top management and employees, shareholders, government authorities of country X (southern-European country), industry analysts and governments of all nations where Star Alpha Medicines is operational other than country X. In addition, there are two main ethical issues as revealed in this case. The first issue is whether Star Alpha Medicines should withdraw its easy-to-use insulin pen injection product from country X to avoid financial losses and put lives of diabetes patients at stake. The second main ethical issue is whether governments of other nations (other than southern-European country) would use 25% price cut as a basis for setting drug prices and force Star Alpha to reduce the prices in all nations as well to provide relief to customers. It is worthwhile to point out that Utilitarian theory is actually developed by Consequential school of thought. This theory, in fact, talks the consequences / outcomes of various solutions and alternatives developed by organisations, individuals, governtments etc. to resolve the ethical dilemmas and scenarios. For instance, Utilitarian principle endorses the idea of providing greater welfare to greatest number in society by conducting a cost – benefit analysis. Consequentialists also use point system to analyse viability of different alternatives and to conclude which choice may lead to greatest good for society (Faculty Washington, n.d). As far as the implementation of Utilitarian ethical

Mound Builders Essay Example for Free

Mound Builders Essay The Mound Builder civilization can be described in terms of Human-Environmental-Interaction (HEI). The Ancient Mound Builder civilization built many Earthen Mounds over a vast period of time in North America. The Mound Builders were hunters and gathers but later began to domesticate the following native plants: Sunflowers, goose foot, erect knot wood, and May grass (â€Å"The Woodland Period†). Due to the Mound builders location they had to face many environmental challenges, first the Appalachian Mountain affected the amount of contact they had with other civilizations and made trade hard because they would have to travel over the mountains. The Great Plains provided great land for the Mound builders to plant and cultivates the civilizations agricultural produce such as the following: Sunflowers, goose foot, erect knot wood, and May grass. The Mound builder civilization has many rivers that ran through its boundaries including the following Rivers: the St. Lawrence, Mississippi and Ohio rivers (Kavasch). The Rivers provided water that helped sustain the civilization, and its agricultural produce. The Mound Builders Civilization can be described in terms of movement. Trade existed between leaders of Mound Builder clans and other territories. They made pottery which they traded with other civilizations; they also collected and traded shellfish that was used in jewelry. The territories from the Southeast were provided with the following items: Mica, Quartz of Crystals, and Chlorite from the Carolinas. The Mound Builder clans from the Southeast were provided with the following items: Galena from Missouri, Flint from Illinois, Grizzly bear teeth, Obsidian, and Chalcedony from the Rocky Mountain, and Cooper which was found in the Great Lakes (â€Å"The Woodland Period†). The Mound Builders were Animistic, and there civilization had social classes, these practices were instilled in the Mound Builder culture from Movement and interactions with other civilizations (â€Å"The Woodland Period†).

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NAME: SHASHEEN POTHULA UMID: 17726116 1.) Zhai and Kristensson identify five motivating principles for their design. Consider T-9 input for entering text on a cell phone keypad, in predictive text mode. How would a proponent of T-9 address these principles? Do all apply? Text input constitutes one of the most frequent computer user tasks. Several input techniques were developed from QWERTY keyboard to the hand writing recognition systems and the virtual keyboards, but all of them have limitations. Shumin Zhai and Per-Ola Kristensson have proposed in their paper a new method that can help in fast typing for large vocabulary. They named their method SHARK which is stand for shorthand aided rapid keyboarding. This method basically offered writing on keyboard by identifying the typing gestures. It also defines and recognizes a symbol for each word by the way of movement pattern that it has been typed without taping on letters. The key five motivating principles involved in SHARK design are: ïÆ'Ëœ Scale and location independency ïÆ'Ëœ Efficiency ïÆ'Ëœ Durability ïÆ'Ëœ Zipf’s law effect ïÆ'Ëœ Transition from tapping to gesturing Predictive text entry is used to try to predict the word a user is typing before they ï ¬ nish entering all its characters. One or more predictions are normally presented to the user as they type, allowing them to select a correct choice before they ï ¬ nish entering their word. When successful, predictive text entry can improve both speed and accuracy. T9 short for Text on 9 keys—was one of the ï ¬ rst predictive text methods, used on feature phones with a number pad, where each number corresponds to multiple letters, identical to the number-to-letter mapping used on traditional landline phones. Prior to T9, users would e... ...ctive to learning stylus keyboarding although the rate of expansion and the unit of training in stylus keyboarding needed further investigation. Speed writing is an old research topic with renewed interest due to the need of using mobile computing devices. To write a significant amount of text, natural writing is too slow and stylus keyboarding is tedious and visually demanding. Usually there are two types of classes namely novice and experts. The novice users may find a little difficult to memorize the gestures but the experts does not feel so. But in the case of SHARK, even the novice users were able to memorize and started using the gestures with in less time and the number of words typed per minute increased drastically. By this we can say that SHARK can be used by every user with less hard work and it is one of the best human interfaces used for words typing.

Axe Spray Commercial Essay

I chose the â€Å"Axe  Effect – Women – Billions† (Axe Spray) video advertisement because it draws its male audience into the commercial because of all the gorgeous women in it. its a brand of male grooming products, owned by the British/Dutch company Unilever and marketed towards young males. This company has been selling this product since 1983. Unilever is a British–Dutch multinational consumer goods company. Its products include foods, beverages, cleaning agents and personal care products. Unilever were unable to use the name Axe in the United Kingdom and Ireland due to trademark problems so it was launched as Lynx (called Axe in America). The commercial is 58 seconds long and the setting of the commercial is like a Caribbean terrain look. Trees, forest, mountains, and clear blue beaches. The advertisement is successful at capturing and holding the viewers attention because of what they used in the commercial. The commercial consist of these overly attractive women in two piece bikinis that are symbolized as warriors. They’re running/fighting going through all types of obstacles such as, running down mountains/valleys, swimming across the ocean, running through forest pushing each other just to get to one thing. That one thing is a man on this beach by himself spraying two bottles of axe on his body. It looks like he knows what the outcome will be at the end, and he has a big smile on his face while spinning slowly in circles. The music is that intense opera music in all action movies during the climax. There are 3 types of girls in bikinis. If you pay close attention the brunettes are the girls in the red bikinis. The blondes are the girls in the green bikinis, and the blue/black bikinis are a mix of both brunettes and blondes. The commercial speaks for itself. It is intended for males to believe that, if you spray this product on your body, it makes a the ladies want you. This advertisement creates a seduction type sexual feeling. The target audience for this product is pushed towards young adult males, by getting more females and also smelling better. The text at the end of the commercial is â€Å"Spray More. Get More. † meaning spray more axe, get more girls. I feel this advertisement is not being honest and truthful about the product because the smell of Axe spray will not have girls fighting and trying to get to you. On the other hand, I don’t know how all girls are, maybe some dig that kind’ of smell on guys. I feel it depends on what girl likes what, not all are the same.

The Internal and External business environment of BBA Aviation plc

This report is about BBA Aviation plc. The report will identify the company’s goals and objectives but will particularly focus its attention on the Challenges the company face both in its Internal and External Business Environment. The report will also cover both PEST and SWOT analysis to determine threats, opportunities and weaknesses and the role of the company’s Corporate Social responsibility (CSR) will also be examined. Factors such as the Porters five forces and the Dimension of Complexity will also be examined to better identify this Challenges faced by the company whilst the Dimension of Complexity will give a clearer nature regarding the Complexity of the company’s Environment at which it operates.Haven discovered these challenges the Mckinsey’s7S framework will monitor if there are any changes within the organisation that will require a change in its operations. BBA Aviation is a Global company which operates in 220 locations worldwide but only i ts operations in the UK will be examined in this report. However, haven said so; there are other factors such as the International and European Law that governs its operations. These also includes; The European Aviation Safety Agency (EASA) and the International Civil Aviation Organisation (ICAO). There are also National restrictions and legislation from the Civil Aviation Authority (CAA) and the Department for transport. IntroductionBBA Aviation plc is an aviation services company that offers aftermarket services, flight support and system activities to the commercial and business aviation markets. Also, it offers the services to regional airline,  military and commercial aviation operators, including fixed based operator (FBO) services, such as; grand handling, fuelling, turbine engine repair, aviation component and overhaul, hydraulic system and landing gear. (The times 2006) The company’s operations are segmented into two business operation namely; Flight support and Af termarket services and systems. The flight support segment of the company engages in ground handling, offering refuelling, crew, passenger amenities, office rentals and hanger. (BBA Aviation, 2012)After services and systems business segments of the company engages in manufactures and supports engines and aerospace component, sub-systems and systems. The segment also comprises of engine repair and overhaul, legacy support and AP Precision hydraulics (APPH). The Engine repair and Overhaul segment is the Leading independent Original Equipment Manufacturer (OEM), the Signature Flight Support segment is the world’s largest and market-leading fixed based operator (FBO) network. The company’s Aircraft Service International Group (ASIG) is the world’s leading independent refueller. (BBA Aviation, 2012) BBAAviation is headquartered in London. The company employees are estimated at over 12,000 at over 220 locations on 5 continents where its operations are performed. The c ompany operates in twelve locations â€Å"airports† in the UK, Seven in England, four in Scotland and one in wales (BBA Aviation, 2012) Porter's five competitive forces model:Threat of New Entrants: (Low)BBA Aviation plc operates in market segments that have relatively high barriers to entry in the fixed based operator (FBO) business. However, it is possible to have more than one fixed based operator (FBO) operator at major business aviation airports, the airport landlord will still be cautious of issuing too many leases for fear of diluting its own returns from selling the leases. (Westhouse, 2010) Another aspect of the barrier to enter is the Non-financial considerations which also have an influence. Signature’s brand strength and quality service reputation make it much more difficult for price-driven competitors to enter and build repeatable volumes/market share.If end users were truly price-sensitive, they would not be using private aviation in the first place, thi s is to say end users do not switch to a cheaper alternative as the market itself is capital intensive and has no  room for cheaper alternatives. Also, tight credit markets reduce the risk of new entrants being successful at present, hence the smaller companies are falling plus they struggle with the fund needed to create any threat in the market. (Westhouse, 2010)Another deterrent to entry is the strong emphasis on safety and aircraft to remain legally airworthy in the aviation industry set by the European Aviation Safety Agency (EASA), the International Civil Aviation Organisation (ICAO), the Civil Aviation Authority and the Department for transport. The restrictions from this organisations acts as a barrier to entry by new companies without established track records. (Westhouse, 2010) Bargaining power of suppliers: (High)Signature’s Flight Support main operating cost is aviation fuel, which it sells on to its private jet operator customers with a mark-up. Although, Signa ture’s Flight Support has little bargaining power, the cost is a pass through. Whereas, on the Maintenance, Repair & Operations (MRO) side of the business, the Original Equipment Manufacturer (OEM) do wield significant power in terms of their ability to dictate who can acquire licences to conduct maintenance work on their engines, given the strict safety and airworthiness regulations. (Westhouse, 2010)Given the analysis on the porter’s five, it is clear that threat of substitute is low. Also, the aviation market has a high level of barrier to entry and it’s also a high capital intensive market. The main challenge for Managers and leaders given the analysis overhead would be to main an already gained market share and provide a positive employee engagement by a way of specific and relevant job-related training and personal support. (BBA Aviation 2012) PESTEL Analysis:Political and regulatory factors (Law) – (Threats)Safe and dependable transport is essentia l to the UK society and the economy. (Department for Transport, 2012) Haven to meet the standard set by the aviation regulations, BBA Aviation ensures the company’s operations, meets and exceeds the regulations facing its Customers, these customers includes; regional airlines, business aviation, military and commercial aviation operators. (Relevant, 2012) The Civil Aviation Authority (CAA) uses a mix of Domestic, European and international legislation to protect consumers.These  legislations ranges from the minimum safety standards set by the International Civil aviation organisation (ICAO), to EC legislation protecting passenger’s rights, also including the European legislation on safety and the domestic regulation on the use of airspace. (CAA, 2012) The legislations are not limited but also, include the safety of Customers, Aircrafts and its Airworthiness, Airlines and its flight standards, Airport and Airspace. (EASA, 2008) Overall, this is a threat to the company and they could lose their operating license should they fail to meet these regulations, hence employee’s needs to be better informed and trained in their individual roles. Economic factors (Weaknesses)The great challenge managers/leaders face in this context is the ability not to have the power to control or manipulate the economic factor such as the Interest rate and exchange rate. Exchange rate volatility is likely to continue to lead to some volatility in sterling profits, with most of the BBA Aviation earnings (and costs) in US dollars. (Westhouse, 2010)Foreign Exchange Risk:BBA Group has significant overseas businesses whose revenues, assets, cash flows and liabilities are mainly denominated in the currency in which the operations are located. BBA Aviation Group’s policy in relation to foreign exchange translation risk is not to hedge the income statement since such hedges only have a short effect. In relation to the balance sheet, the BBA Group seeks to denomina te the currency of its borrowings in US dollars in order to match the currency of its earnings, cash flows and assets which are principally denominated in US dollars. (BBA Aviation, 2012)Financial Risk Factors:The Groups activities expose them to a variety of financial risks: market risk (including interest rate and currency risk), liquidity risk and credit risk. Overall the Group risk management policies and procedures focus on the uncertainty of financial markets and seek to minimise and manage potential financial risks through the use of derivative financial instruments. BBA Aviation does not undertake speculative transactions for which there is no underlying financial exposure. (BBA Aviation, 2012)Under policies approved by the Board of Directors of BBA Aviation plc, risk management is carried out by a central treasury department. This department identifies, evaluates and hedges financial risks in close co-operation with the Group’s subsidiaries. The treasury policies cov er specific areas such as; interest rate risk, credit risk, foreign exchange risk, use of derivative financial instruments and the investment of excess liquidity. (BBA Aviation, 2012)Social and Environmental factor (Opportunity)BBA Group has benefited from the growing population (demography) trend in the United Kingdom, increased holiday makers and Migration into the country has also increased its Group’s revenue (Mark Easton, BBC NEWS, 2010) In light of this growth, the demand for aviation services thus increase, which makes BBA Group to expand in its operations. The expansion brings about employee information and training to accommodate these changes, it also enables its customers to respond effectively and efficiently to meet the new aviation demand.(Source: BBC NEWS, 2010)Current migration figures shows a surprising and high increase in the number of people from different nationals, ethnics, gender and age migrating to Britain, not only by foreign workers or family reunio n cases, but also by a big rise in the number of students coming to the United Kingdom. (Easton, M. BBC NEWS, 2010) Other reasons for migration to the United Kingdom includes; Business, Tourist, Holiday makers and also Political. Hence, the demand for inflow and outflow on aviation services in the United Kingdom seats on a rising trend. (Mark Easton, BBC NEWS, 2010)The more flying hours generated by its customers; the commercial, business, military and regional airlines the more beneficial this is to BBA Aviation. Haven said so, when a lower fuel price was taken into account in 2009, signature flight support revenue dropped 26%. (BBC NEWS, 2010) (Mark Easton, BBC NEWS, 2010)Corporate Social Responsibility (CSR)BBA Aviation focuses on delivering a long-term and sustainable value that integrates a continuous improvement and reliability, thus, embedding Corporate Social Responsibility (CSR) in its vision. Health and Safety, Employee, Environment and Community are BBA Aviation plcâ€⠄¢s four key area of Corporate Social Responsibility (CSR). (BBA Aviation, 2012)Technological factors (Strength)Considering the strict safety restriction in the aviation industry Technological innovation is at its highest level with zero tolerance for error. BBA Aviation brandished its strength with the launch of the First support centre. BBA Aviation Engine Repair and Overhaul (ERO) unveiled its First Support global technical operations centre. The centre utilizes integrated satellite based tracking to deliver ultra-fast and efficient response to Aircraft on Ground (AOG). (Aviationpros, 2010) BBA Aviation believes this is a game changer for the engine support industry; First Support utilizes a highly integrated real-time system that can identify locations of field service technicians, mobile response vehicles, rental engines, and tooling at any given moment, any time of the day, around the United Kingdom and anywhere in the world. (Flightglobal, 2010)The support centre has the abil ity to track the precise status of every field service job as well as the availability of the company’s assets and personnel. It can also monitor air and land based traffic as well as the impact of airport delays and weather. Given an example; when a customer calls with an Aircraft on Ground (AOG) issue, the company can rapidly deploy solutions via the most efficient routes and means. BBA Aviation industry leading services enables them to deliver a step-function improvement over existing engine support services. (Flightglobal, 2010)The centre is staffed by highly skilled field service technical managers who are expert on all engine product lines serviced by. Staffing also includes; quality assurance, engineering, and logistics personnel. (Flightglobal, 2010) The Group also introduce the Aqua-save system that helps reduce the litres of waste water generated, this waste water are converted to new coolant or water that can be use for floor cleaning operations, whilst reducing op erational cost and improve  environmental performance. (MWP Advanced Manufacturing, 2010) Dimension of complexity:1. The environment at which the organisation operates is very complex. There are heavy penalty that could affect the organisation should they under perform in their operations. These regulations are set nationally by the Civil Aviation Authority (CAA). Other complexity includes; the unpredictable changing demand in the Aviation industry, critical government policies, laws, regulations, taxes, interest. (Wensveen, J 2010) 2. BBA Group operations are Routine and Non-Routine. This also depends on the sector. Operation that requires baggage handling and de-icing are Routine, whilst the operation that providing landing gear, engine maintenance, supply’s of engine parts are non-routine. 3. BBA Group is diversified following its operations. The group is segmented into; Aftermarket services and systems:Legacy Support: Leading supplier of Original Equipment Manufacturer (OEM) licensed legacy products. AP Precision hydraulics (APPH): Niche landing gear and associated hydraulic equipment provider. Providing integrated logistics support for landing gear and hydraulic systems Engine Repair & Overhaul: Leading independent Original Equipment Manufacturer (OEM) authorised engine Repair Company. (BBA Aviation, 2013)Flight Support: Aircraft Service International Group (ASIG): The leading independent refueller Signature flight support: Largest leading fixed base operation (FBO) i.e. Ground handling. (BBA Aviation, 2013)4. BBA Aviation group generates more revenue by the more flying time clocked by its customers. (BBC NEWS, 2010) The operating environment has made its operation hostile by refusing the government to expand airports in the United Kingdom, the nation’s economy will benefits from these expansions in the long-run if plans are passed for approval. But there have been challenges from the environmental advocates and public resistance which has objected to the expansion plans and the creation of new run -ways. (The Guardian, 2013)Chairman of the Gatwick Area Conservation Campaign  Brendon Sewill said: â€Å"When people begin to realise what is likely to hit them, there will be a tidal wave of public resistance.† He said there was no need for any new runway in the South East; Stansted Airport was less than half full, new larger aircraft were coming into use and there was sufficient airport capacity to last until 2050. (BBC NEWS, 2013) BAA Aviation proposed a short a second runway at Gatwick, extra runway at Heathrow, and two extra runways at Stansted.It said the first runway should be built as soon as possible, with land â€Å"safeguarded† at two other sites for future development. But it said the option of a  £9bn new airport at Cliffe in north Kent should be excluded from the government's final expansion scheme. While local residents and green groups will welcome the possible scrapping of the Cliffe pla n, campaigners in Heathrow, Stansted and Gatwick reacted with â€Å"dismay† to BAA's statement. (The Guardian, 2013)Given the analysis above, there are little challenges from competitors as the barrier to entry is high. However, there are Environmental Challenges, Social challenges, Community Challenges and Political Challenges. But the Group’s biggest challenge is its Operational Improvement. BBA Aviation Chairman announced that the Group continue to invest in its employees and their development and made some changes to their organisational management structure at the beginning of 2013 to accelerate its growth and operational improvement programme. (BBA Aviation, 2013)The Group believes that with high operational improvement it can strive to reduce environmental impact through the more efficient use of resources, encourage innovative developments in technologies that support its business objectives and can offer environmental, community and social benefits. (BBA Aviat ion, 2013)McKinsey’s 7S’ frame-work Structure:BBA Aviation is divided into Two major Group namely; Flight Support and Aftermarket services and system. There are also further division into the major groups. This idea is to decentralise the Groups operations to the appropriate organisation with relevant skills needed to carry out each and every specific task. All of these groups work under the umbrella of BBA Aviation plc. The creation of these groups divides task and further provide coordination. It decentralises to focus on its individual area of specialisation and centralise to achieve the Group’s sole aims, goals and objectives.Strategy: BAA Aviation divided its strategy into four sections; Vision, Goal, Value and Key performance indicator. Vision:BBA Aviation’s vision and overriding objective of growing exceptional long-term sustainable value for all stakeholders is shared by all Group’ operations which are individually and collectively focused on; continuously improving market-leading and innovative businesses, working together for greater gain through improved co-ordination and co-operation and being an employer of choice for empowered individuals in a safe and sustainable environment. (BBA Aviation, 2013) Values:BBA Aviation plc employees are also unified around a common set of values; these values are a vital and integral part of the way the Group do business. (BBA Aviation, 2013) Goals:Each year BBA Group’s Executive Management Committee sets a series of short and medium-term specific and measurable goals. These goals are then cascaded throughout the Group. Each Group’s business has actions aligned to the achievement of each of the short and medium-term goals and the execution of those actions is actively monitored by Group’s management. (BBA Aviation, 2013) Key Performance Indicators:The successful execution of BBA Aviation’s strategy is expected to be value creative for shareholders. Key Performance Indicators (KPI) is used to monitor progress and any challenges faced within the Group. (BBA Aviation, 2013)Systems: The Group decentralizes its operational system, given the decentralize nature of its business. Given this approach the procedure are different group differs, hence introducing the system of internal control that helps to identify risks and challenges faced by leaders and management.BBA Aviation  internal control is essentially an ongoing process embedded in the Group’s businesses for identifying, evaluating and managing the significant risks faced by the Group, including; social, ethical and environmental risk. The Group considers that it has adequate information to identify and assess significant risks and opportunities affecting its long and short term value. The Group’s system is designed to manage rather than eliminate the risk of failure to achieve its business objectives. The internal control system can provide reasonable but not abso lute assurance against material misstatement or loss; to the extent that is appropriate, taking account of costs and benefits. (BBA Aviation, 2013)Style:Business operations within the Group are routine and non-routine. Certain elements of the business are designed to accommodate the routine aspect of the group. The style here can be said to be flexible as there are specific way of carrying out its operations, changes in style would be said to be low. However, the style at the non-routine aspect of the Group’s operation will change from time to time given the uncertainty in the operations of its business. As the operation at the non-routine level can sometimes not be determined this will mean the style will always have a shift to accommodate any present situation.Staff:BBA Aviation is committed to investing in and empowering its staff through training and education and to providing them with opportunities for rewarding careers. The Group provide each of its employees with spec ific and relevant job-related training and personal support while, at Group level, BBA Aviation develop programmes for example; leadership and general skills training that can be implemented across all sites.The Company provides employees with various opportunities to obtain information on matters of concern to them and to improve their awareness of the financial and economic factors that affect the performance of the Company. These include â€Å"all hands briefings†, staff forums and meetings with trade unions that take place throughout the year. In 2012 a number of communication initiatives have been launched to foster effective two-way communication  around the organisation. (BBA Aviation, 2013)Skill: BBA Aviation is highly skilled in all area of it operations. The Group’s strategy is to acquire a company that specialises in a given area of the Aviation business rather than founding a total new company for that specific area. The level of its operational skill is identified below; Flight Support:Aircraft Service International Group (ASIG): Is the leading independent refueller. Signature flight support: Is the largest leading fixed base operation (FBO) for example; Ground handling. (BBA Aviation, 2013)Aftermarket services and systems: Legacy Support: Is the leading supplier of Original Equipment Manufacturer (OEM) licensed legacy products. Engine Repair & Overhaul: Is the leading independent Original Equipment Manufacturer (OEM) authorised engine Repair Company. (BBA Aviation, 2013)Super-ordinate Goals:BBA Aviation uses a range of key performance indicators (KPI), allied to the BBA Aviation vision and mission, to monitor the Group’s progress against the goals set to support the delivery of our overarching objective to grow exceptional, long-term, sustainable value for all stakeholders. To acquire the Groups super-ordinate goals, BBA Aviation set up a remuneration policy. This policy is intended to ensure that the remuneration of execut ive directors and other senior executives properly reflects their duties and responsibilities and is sufficient to attract, retain and motivate high calibre senior management capable collectively of delivering the goals of the Company. (BBA Aviation, 2013)Haven critically gone through the company’s PEST Analysis, SWOT Analysis, Porter’s five forces, Complexity of Dimension, Corporate Social Responsibility and Mckensies 7S’ frame work. It is clear that the BBA Aviation is at a stable cruising leading point in the Aviation industry and their biggest challenge is the Operational Improvement to sustain this leadership position. For this to be achieved the employees need to undergo training events to understand the company’s vision, goals, aims, objectives and also to understand the internal and external challenges, hence empowering them with the understand of what is expected of them both as an individual or a group of teams.The Harrison’s learning whe el (eight-stage process) will be a better tool for employees to understand the company’s vision and challenges. The step-by-step process will equip the employees to a better understanding on how to achieve the skills and experience needed in other to be a partaker of the vision and to combat these challenges faced by the company.Training refers to the acquisition of specific skills and knowledge that will enable an employee to perform their job effectively. Relatively, staff development concerns activities that are directed to the future needs of the employee, which may themselves be derived from the future needs of the organisation. (Palmer, A & Hartley, B)Harrison’s learning wheel (The eight-stage process): Establish needs:This is to ascertain the individual, team, group or even management that needs training to better enhance them with the training needed to understand the company’s vision and challenges. Agree on purpose and objectives for the learning event :Having to understand the employee that needs the training process, it will be important for these employees to know the purpose and objective of the training. The training is usually based on the employee to understand the immediate challenges faced by the company. Identify profile of intended population:It is vital that the pedigree of the employee has to be established. The intrinsic and extrinsic profile of the employee has to be understood and a motivational reward to be put in place to incentivise the employee. Agree on strategy and the delivery of the learning event:A strategy on how to deliver the learning event should be made flexible. Planning and control process have to be monitored in the event where funding may have come from other group of the company. Select learner cohort and produce detailed specification for the learning event: At the point leaders and manager would select employee that they think is deemed necessary to attend the learning event given the challenge s faced in their department. Finalise strategy and design the learning event:Ones these employees have been selected a proper strategy on how the learning will be passed on will then be drawn. After this process, a transformation will then be expected of these employees after haven to complete the training process. The finalisation of the training process will then hand the employee the skills and knowledge to better performance hence reducing the challenges faced by the company. Monitor and evaluate the change:The evaluation process is a tool for leaders and managers to ascertain what has worked and what has not worked after the learning process. The evaluation process helps leaders and managers to tackle the remains of the challenges. Evaluation technique that will assist leaders and managers to acquire the learning outcome will range from interviews, questionnaires, briefings, practical test, written test and even the observation of behaviour will confirm an employee engagement. Haven gone through these techniques it will be clear to leaders and managers where lapses can be foreseen and a possible remedy to tackle the remains of the challenges uncovered after the evaluation technique process.Conclusion:The operations of BBA Aviation plc are complex at the industry at which it operates. Given this complexity, their main challenge is Operational Improvement. The company in its response created specific job related training for staff at different level. The training focuses more on staff training and staff development. The Group involve their employees personally in these efforts and invest in new technologies, equipment and training and development programmes where the Group believe they can make a difference.  The Group businesses have much in common and plenty to learn from each other and the Group encourage working together, sharing ideas and good practices.BBA Aviation plc is the leading aviation service provider in the United Kingdom compared to its co mpetitors namely; Goodrich Corporation, Mercury Air Group, Inc. and TIMCO Aviation Services Inc. BAA Aviation doesn't make the planes, but it does keep them flying. (BBA Aviation, 2013)

The 10 Best Fashion Schools What Makes Them Great

The 10 Best Fashion Schools What Makes Them Great SAT / ACT Prep Online Guides and Tips Thinking about entering the fashion industry? You’re in for a fun, challenging career path. If you want to be well-prepared to enter any area of fashion - whether it’s the design side or the business side - an education at a well-reputed school will definitely be helpful. Before getting into the list of bestfashion schools, I’ll talk a bit about why you might want to attend a fashion school and how I compiled these rankings. What Is a Fashion School? A fashion school offers degrees that are specialized for students who plan on pursuing a career in the fashion industry. They often offer several different majors or specializations. The most popular thing to do with a fashion degree is design, but there are many other careers you can pursue with a degree in this field, including: Fashion merchandising and fashion buying Fashion marketing and PR Fashion production and management Fashion journalism and publishing Advertising Fashion technology A great fashion program will provide hands-on experience in the classroom and the field, as well as plenty of opportunities for internships and jobs for both students and graduates. The Ranking System Ranking lists can be really great if you want to get a general idea of what schools are out there and whether they fit your interests and criteria. The problem with many lists is that there’s no standardized ranking process or criteria, and they’re not always transparent about the ranking process. Although this particular ranking list should also just be used as a starting point for your own college research, I want to be much more clear about the process I used to determine the best fashion schools. First, I started by searching for colleges and universities that have a dedicated fashion major for undergraduates. After that, I took these major criteria into account: General School Reputation - The fashion industry is incredibly competitive to break into (check out The Devil Wears Prada for a very tiny, very dramatized taste of what I mean). It’s important that undergraduate students have access to the resources that come with a school that’s well-regarded by the industry. As you’ll see when you go through the rankings list, many fashion icons have visited or even lectured these schools for educational classes and seminars - this is a sign that these schools are taken seriously by those in fashion. Strength of Related Graduate Programs - Although I only listed schools here with dedicated undergraduate programs in fashion, schools got points if they have well-respected graduate programs in fashion or other related design fields. Undergraduate students studying fashion tend to benefit from faculty and resources in these graduate departments. Alumni - When a school boasts many notable alumni, this signals a couple of important things: the program itself produces strong graduates, and the school’s alumni network is strong and well-connected. Successful alumni boost a school’s reputation and make it easier for you to find a job later on. Location - The best internship and job opportunities (as well as galleries and design studios) are going to be in big fashion capitals: places like NYC, Paris, Milan, London, and even Hong Kong. Many of the schools listed below are located in these cities or have satellite campuses or programs there. Schools got bonus points if they give students options to study in a variety of locations. The 10 Top Fashion Schools, Ranked Although I was clear about the criteria used to compile this list, you should use it primarily as a jumping-off point for your own research - not an ultimate guide to the quality of a school’s program. I encourage you to focus less on the strict order of rankings (which is pretty subjective to begin with) and more on the individual characteristics of each school. Let’s get into the good stuff - the list of bestfashion schools. #1 Fashion Institute of Technology (FIT), New York, NY FIT is perhaps the most famous school for those aspiring to enter the world of fashion. Its programs focus on preparing students for professional excellence in design and business. FIT offers an incredibly wide range of undergraduate degree programs, including Accessories Design, Fabric Styling, Fashion Business Management, and Jewelry Design. In total, the school offers 48 degree programs in fashion and other creative and business professions. The school apparently takes full advantage of its NYC location, taking students on frequent field trips to corporate headquarters, design studios, galleries, and museums. Finally, many alumni are particularly successful in the business side of fashion and act as VPs, presidents, and CEOs. Fashion degrees offered: BFA, BS Read more about the program Attending any fashion school in NY will come with some important advantages, including ease of access to the fashion industry. #2 Parsons The New School, New York, NY The New School takes a more focused approach to fashion, offering only a BFA in fashion design for fashion-minded undergraduates. There are many others strong programs offered through the school, however - The New School is a well-respected school in all sorts of design fields, including Fine Arts and Interior Design. The fashion design program is housed in Parson’s School of Fashion, which has some strong fashion Master’s programs. Students complete a senior thesis as a capstone to their studies, which is great for developing a portfolio. Students can take advantage of the many professional opportunities available in NYC, especially with the school’s list of notable alumni (including Isaac Mizrahi and Donna Karan). Fashion degrees offered: BFA Read more about the program #3 Pratt Institute, New York, NY It’s no surprise that the top three schools on this list are located in NYC. Fashion design students at the Pratt Institute have access to some great resources, in part due to the school’s location - for one, guest lecturers from all areas of the industry often give talks and seminars. Students here also end up with some great internships (at companies like Rag Bone, for example). The school also has strong design programs in other areas, including industrial and interior design. All students seem to benefit from strong career support from Pratt’s Center for Career and Professional Development, which presented more than 80 programs last year on topics such as career prep and innovation. Fashion degrees offered: BFA Read more about the program #4 Savannah College of Art and Design, Savannah, GA SCAD, which offers a BFA in fashion design (in addition to an MA and MFA), is a very well-reputed, high-ranked design school with many other strong design programs. The school prides itself in staying on top of the latest design technology, which may be why it’s so successful at attracting top names in fashion for guest lectures, panel discussions, and student critiques. Some of these past fashion experts include Karl Lagerfeld, Tom Ford, Diane von Furstenberg, and Vera Wang. It’s no surprise that SCAD hosts one of the top student fashion shows in the country to showcase student work. You may not think of Savannah as a fashion capital, but you don’t have to. Fashion design students Students have the opportunity to study in Atlanta and Hong Kong. Fashion degrees offered: BFA Read more about the program #5 Kent State University, Kent, OH Kent State has a few more options for students who are interested in the business side of the fashion industry - you can choose from a BA or BFA in Fashion Design or a BS in Fashion Merchandising. One unique option is a combined BS/MBA program in Fashion Merchandising. The school has its own satellite campus in NYC, which is definitely important considering that Kent, OH isn’t exactly a fashion capital. About 45 students a year head off to Florence, Italy to study at the school’s Palazzo campus. Kent State also has a partnership with The Paris Academy in Paris, France - overall, students seem to have lots of options when it comes to off-campus experiences. Finally, the school claims that their placement rate in the fashion industry for graduates of the Fashion School is over 90%. Fashion degrees offered: BA, BFA, BS/MBA Read more about the program If you’re more interested in merchandising than design, you may want to check out Kent State. #6 Drexel University, Philadelphia, PA Drexel, which offers a bachelor’s in fashion design, prepares students for careers in design, styling, advertising, and computer-aided and technical design. The school encourages hands-on experiences in the industry by requiring students to submit designs to national and international competitions. Drexel has a couple of interesting programs for fashion-minded students. First, there’s a unique six month â€Å"co-op† program - an extended internship of sorts - where students work at different companies around the country to develop their skills. Second, there’s a study abroad program at the College of London. There are many complementary undergraduate programs, including Design Merchandising and Entertainment Art. Fashion degrees offered: BFA Read more about the program #7 Otis College of Art and Design, Los Angeles, CA Otis is an interesting option for fashion-minded students for a few reasons. First, fashion design students have the option to choose a Costume Design emphasis track within their major - a unique program of study that I haven’t seen at any of these other schools. Students have the opportunity to work in teams through junior and senior year to create unique designs, which is a great experience for when you transition to working in the actual industry. The school is also committed to sustainability in fashion - students can opt for a minor in sustainability if it’s something they’re particularly interested in. Current designers serve as mentors for fashion students, and recent upperclassmen mentor companies include places like Anthropologie, Nike, BCBG, Roxy, and more. The school has a lot of successful alumni living and working in NYC. Although LA isn’t quite the fashion capital that NY is, there are still quite a few designers based in the city whoare known for their trendy and unique work. Fashion degrees offered: BFA Read more about the program LA offers a great mix of â€Å"high fashion† and more casual, trendy design. #8 Rhode Island School of Design (RISD), Providence, RI RISD is a very well-known and well-respected art and design institution for both undergraduate and graduate students. Undergrads here have the option to get a BFA in â€Å"Apparel Design.† The apparel design program emphasizes (perhaps a bit more than other top programs) the development of advanced technical skills like superior design sketching, pattern cutting, and 3D draping. The school requires students to participate in internships and competitive opportunities, which thrusts you into the fashion industry fairly early on. The program’s senior thesis project is described as a â€Å"unified body of work that expresses personal design sensibility and showcases professional-grade conceptual and technical skills.† Students regularly visit NYC’s fashion district, which is fairly close. Providence itself may not seem like a fashion capital, but it has a very high number of artists per capita. It’s small but concentrated! Fashion degrees offered: BFA Read more about the program #9 Columbus College of Art and Design, Columbus, OH Students here who choose to pursue a BFA in Fashion Design go on to do any number of things in the fashion industry, including working as fashion forecasters and costume designers. The school also offers an MFA in fashion design. Columbus has six large studios open to student access in addition to other labs (for example, a dye lab and pattern/draping lab). Notable alumni include people like Bruno Grizzo (who worked for Calvin Klein and Lanvin) and Genoveva Christoff (who has her own successful company). Fashion degrees offered: BFA Read more about the program #10Iowa State University, Ames, IA Fashion students here get a degree in Apparel, Merchandising, and Design, which is a bit broader than some of the options at other top fashion schools. A broad degree means broad career opportunities, including things like public relations director or fashion journalism. The school offers some impressive high-tech equipment, like a 3-D body scanner and industrial digital printer. Special classes help students find and research internships in the field. Fashion degrees offered: BS Read more about the program How to Choose the Right Fashion School for You Although there are fewer fashion program choices out there than say, liberal BA program choices, you still have to sift through a lot of information to pick a school that's right for you. Hopefully, this list of schools has given you a good place to start - but there are other things to keep in mind before committing to a particular school. There are few more things to consider here than when you’re deciding what to wear to that party tonight. Decide Betweenan Arts-Focused School anda More Traditional College Most of the schools listed here are dedicated solely to fashion or a combination of fashion, design, and arts. This may be great for you if you’re not interested in a liberal arts education or fulfilling general education requirements. If you’re looking for a more â€Å"traditional† college experience, however, you may want to look into liberal arts colleges that may not be 100% dedicated to arts, design, and fashion, but still offer great fashion programs for undergrads. Choose a School That Offers a Degree You Want Many of the schools on the above list focus on fashion design. If you’re sure that you’re interested in the design side of fashion, then this sort of program is a good fit. There are so many other options, though, especially at powerhouses like FIT. There’s much more to the fashion industry than design, so make sure to check out other programs and majors before making a decision. Consider Whether You Want a Flexible or Focused Program Some of the programs above offer plenty of room for students to explore their artistic and design interests, and boast dozens of degree options and specializations. Others are more focused and narrow, and may be good fits for students who already know what interests they want to pursue. Spend some time exploring the programs' websites to get a better feel for your options. Finda Program With Portfolio Requirements That You'll Be Able to Meet You'll have to submit a portfolio as part of the application process for the schools listed above. Some of these portfolio requirements may seem reasonable, whereas others might be tough to meet. Explore each program's portfolio requirements well ahead of any application deadlines. Think About the School More Generally Granted, many of the schools on this list are design- or arts-focused, but your college experience will depend on more than just what you’ll experience through your program. Other, more practical student life concerns will definitely affect how happy you may be at a particular school. What do you think of the student housing options? The dining plans? The student groups on campus? The general location? Once you consider all these factors, you'll be better able to choose a fashion program that's right for you. The better the fit, the more successful you're likely to be in school and your career. What’s Next? Choosing where you’ll end up for college is a stressful decision for many students. Read more about if it matters, and why the college you select may impact your future. Once you have an idea of where you’d like to end up, boost your chances of success by learning about how to get into your top choice schools. When you have several options to choose from, read about how to choose which college to actually attend. Want to improve your SAT score by 160 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Free Essays on Pearl Harbor

KORDAE JAMAAL OTIS COACH DAVES ENGLISH 1 2 May 2002 The road to war between Japan and the United States began in the 1930s when differences over China drove the two nations apart. In 1931 Japan conquered Manchuria, which until then had been part of China. In 1937 Japan began a long and ultimately unsuccessful campaign to conquer the rest of China. In 1940, the Japanese government allied their country with Nazi Germany in the Axis Alliance, and, in the following year, occupied all of Indochina. The United States, which had important political and economic interests in East Asia, was alarmed by these Japanese moves. The U.S. increased military and financial aid to China, embarked on a program of strengthening its military power in the Pacific, and cut off the shipment of oil and other raw materials to Japan. Because Japan was poor in natural resources, its government viewed these steps, especially the embargo on oil as a threat to the nation's survival. Japan's leaders responded by resolving to seize the resource-rich territories of Southeast Asia, even though that move would certainly result in war with the United States. The problem with the plan was the danger posed by the U.S. Pacific Fleet based at Pearl Harbor. Admiral Isoroku Yamamoto, commander of the Japanese fleet, devised a plan to immobilize the U.S. fleet at the outset of the war with a surprise attack. The key elements in Yamamoto's plans were meticulous preparation, the achievement of surprise, and the use of aircraft carriers and naval aviation on an unprecedented scale. In the spring of 1941, Japanese carrier pilots began training in the special tactics called for by the Pearl Harbor attack plan. In October 1941 the naval general staff gave final approval to Yamamoto's plan, which called for the formation of an attack force commanded by Vice Admiral Chuichi Nagumo. It centered around six heavy aircraft carriers accompanied by 24 supporting vessels. A... Free Essays on Pearl Harbor Free Essays on Pearl Harbor PEARL HARBOR Pearl Harbor as a part of the ever-dreadful World War Two is what I believe to be the theme of the 1940’s. World War Two is the largest war to be fought by America to this date. This decade revolved solely around warfare. Franklin D. Roosevelt took his third and fourth term as President in this era. After the massive attack on Pearl Harbor by the Japanese, the Japanese were put in concentration camps due to the threat of spies. The war allowed the economy to soar bringing many jobs and helping America recover from the Great Depression. Many soldiers died throughout the war and World War Two has had an everlasting impression on our society. December 7, 1941 will have the most memorable affect on America throughout the decade as Japan bombed our naval base on an island in Hawaii and took us knee deep in the world’s largest international war. Franklin Delano Roosevelt became our President in 1932 and the expectations of America soared as we were going through a state of great depression. The President was quick to act as he passed new anti-depression bills left and right in his fight to help America’s economy. He came up with work projects to help the unemployed and laid the basis for our social security program. F.D.R. would go on to serve another three terms as president. This third term came in 1940 as World War Two was getting hot and heavy. â€Å" In accepting the nomination for that year Roosevelt broke with tradition; never before had a President run for a third term. Some of his former associates were vocal in criticism† (Patterson 5). Roosevelt still had strong opposition of America joining the war against the Axis powers. The United States gave great aid to that of the Allied powers and continued in negotiations with Japan. Though on December 7, 1941 it was seen that Japan had no intention s of negotiating with us. On this day, Japan bombed our naval base Pearl Harbor in Hawaii. Roosevelt ... Free Essays on Pearl Harbor A Deep Dark Secret On 7 December 1941 the greatest humiliation and disaster in United States Navy, Army, and Government history occurred. Truly this was and is, â€Å"’A date which will live in infamy.’†(Costello 1), but not for the bombing of Pearl Harbor, rather for the deception, the misguidance, and the trickery used by the Government and Franklin D. Roosevelt. In a purely artificial chess game Roosevelt sacrificed over 2400 American Seamen’s lives, thanks to his power as Commander in Chief of the Armed Forces. By over-looking the obvious facts of an attack by Japan on Pearl Harbor, Roosevelt was able to control both the political and economic systems of the United States. Most of American society before the Pearl Harbor bombing believed in the idea of isolationism. Franklin D. Roosevelt knew this, and knew the only way in which United States countrymen would take arms and fight in Europe’s War was to be an overt action against the United States by a member of the Axis Power. Roosevelt also believed Hitler would not declare war on the United States unless he knew they were beatable. There are numerous accounts of actions by Roosevelt and his top armed forces advisors, which reveal they were not only aware of an attack by Japan, but also they were planning on it, and instigating that attack. On 7 October 1940, Lieutenant Commander Arthur H. McCollum, head of the Far East desk of the Office of Naval Intelligence, wrote the eight-action memo. This memo outlined eight different steps the United States could do that he predicted would lead to an attack by Japan on the United States. The day after this memo was giving to Franklin D. Roosevelt, he began to implement these steps. By the time that Japan finally attacked the United States at Pearl Harbor on 7 December 1941, all eight steps had occurred (Willy 1). The eight steps consisted of two main subject areas; the first being a sign of United States military prep... Free Essays on Pearl Harbor Pearl Harbor On December 7, 1941 the U.S. troops stationed on the island of Pearl Harbor were not waken up by the familiar sound of a bugle but instead by gunfire and explosions. This is what it might have been like if you were one of the troops at Pearl Harbor. This attack was important because it led to other events in World War II. Some of these events were America's involvement in the war and the dropping of the Atom Bomb at Hiroshima. Between the years of 1920 and 1940 dictators came to power in Germany, Italy, and Japan. The first country to have a dictatorship was Italy. Their dictator was Benito Mussolini. He became dictator in 1922. Mussolini organized and founded the Fascist party before he became dictator. After there loss in World War I Germany had severe problems with their economy. Adolf Hitler and his political party the Nazis promised they would end Germanies problems if Hitler became dictator. The Germans made Hitler their dictator in 1933. Italy and Germany deci ded to become allies in 1939. They called themselves the Axis Powers. Japan joined the Axis Powers in 1940. The emperor of Japan at the present time was Emperor Hirohito. After he joined with the Axis Powers he started taking over countries, cities, and island in and around Japan that belonged to countries who opposed the Axis Powers. Joseph Stalin, the ruler of Russia at the present time, sided with Hitler until Hitler double crossed him and tried to take over Russia. After the double cross Stalin decided to side with the Allies. The Allies were the countries that were opposed to the Axis Powers. These countries were Britain, France, the U.S.A., and Russia. The three leaders of the Allied Powers were Franklin D. Roosevelt, the president of the U.S.A., Winston Churchill, the prime minister of Britain, and Joseph Stalin. After World War II started Japan grew angry with the U.S.A. because they were helping China by sending them... Free Essays on Pearl Harbor The bombing of pearl harbor could have been avoided and many lives could have been saved if the united states didn’t have over confidence in themselves, if the Americans would have kept better tract of Japanese intelligence, and if Roosevelt would of warned pearl harbor of his knowledge of it going to be attacked. Many things led up to the bombing of pearl harbor. The things that led up to the bombing started when japan started to make naval bases all over the territories it controlled. Roosevelt saw this as a threat to the United States so he decided to cut off their supply of natural resources. Roosevelt knew that without natural resources japan would not be able to last economically very long. In 1941 the United States tried to come to an agreement with japan to settle their differences. Japan wanted the untied states to keep supplying oil and for the United States to let japan go to war with china. The untied states refused to lift the oil embargo until japan would back of f of their aggression with china. Neither country would agree to a settlement and war seemed like it was inescapable. (Pearl harbor conspiracy, 12) The many people in the United States knew that pearl harbor was going to be bombed, but nobody in Hawaii knew about the planned attack. Pearl harbor at the time before the bombing was very relaxed. â€Å" Many people in pearl harbor had no clue about the Japanese plotting to bomb it because nobody was informed about it.†( ). â€Å"Many people had no idea that pearl harbor was going to be bombed† as Ruth Erickson says who was a nurse at the time of the bombing. She says: â€Å" we did not know what to think when pearl harbor got bombed †¦ We were sitting in the dining room on a Sunday morning having a late breakfast when all of a sudden we heard lots of gunshots and we saw a plane crash on the tennis court. We had no idea what had just happened.†() . Another man who had no idea that pearl harbor was going to be b ombed is... Free Essays on Pearl Harbor I don ¹t think it is an understatement to say that this is the second Pearl Harbor, ² Senator Charles Hagel from Nebraska told the Los Angeles Times on September 11, 2001. â€Å"Pearl Harbor, the sequel, erupted on September 11, 2001 when hijacked planes destroyed the twin towers of the World Trade Center in New York City and parts of the west wing of the Pentagon in Washington, D.C.† Borders into the United States were closed and the FAA shut down all airports across the nation. People all over the county woke up to what at first glance appeared to be video from a blockbuster Hollywood movie like Armageddon, or Independence Day. In reality, what we were watching was the horrendously real aftermath of the complete destruction of the World Trade Center towers. In recounting the events of 9/11 no one had any idea how bad it really was. Rather, people stayed glued to their television sets in hopes of a light at the end of the tunnel. What they received from the newscaste rs inside their televisions was confusion and disbelief. More than a month later we are still holding our breaths for some sort of a beam, even a small one. A huge fireball erupted Ã…  seconds later it became the attack heard around the world, a New York city fire fighter told Christine Frey for her article in the New York Times on September 13, 2001. Since 9/11 the media has constructed its own Hollywood, its own Broadway, and built its own arena for the biggest show of ideology under one roof. On September 11th, senator John McCain called the events of the day,  ³clearly an act of war. ² On September 13th, president Bush declared war in a press conference and  ³vowed to use all our resources to conquer the enemy (L.A. Times, 9/13, Column A). ² But who was the enemy? In all efforts to cover the casualties of the attack and to play and replay the World Trade Center towers being blown up, the media failed to indicate just whom it was we were now at war... Free Essays on Pearl Harbor KORDAE JAMAAL OTIS COACH DAVES ENGLISH 1 2 May 2002 The road to war between Japan and the United States began in the 1930s when differences over China drove the two nations apart. In 1931 Japan conquered Manchuria, which until then had been part of China. In 1937 Japan began a long and ultimately unsuccessful campaign to conquer the rest of China. In 1940, the Japanese government allied their country with Nazi Germany in the Axis Alliance, and, in the following year, occupied all of Indochina. The United States, which had important political and economic interests in East Asia, was alarmed by these Japanese moves. The U.S. increased military and financial aid to China, embarked on a program of strengthening its military power in the Pacific, and cut off the shipment of oil and other raw materials to Japan. Because Japan was poor in natural resources, its government viewed these steps, especially the embargo on oil as a threat to the nation's survival. Japan's leaders responded by resolving to seize the resource-rich territories of Southeast Asia, even though that move would certainly result in war with the United States. The problem with the plan was the danger posed by the U.S. Pacific Fleet based at Pearl Harbor. Admiral Isoroku Yamamoto, commander of the Japanese fleet, devised a plan to immobilize the U.S. fleet at the outset of the war with a surprise attack. The key elements in Yamamoto's plans were meticulous preparation, the achievement of surprise, and the use of aircraft carriers and naval aviation on an unprecedented scale. In the spring of 1941, Japanese carrier pilots began training in the special tactics called for by the Pearl Harbor attack plan. In October 1941 the naval general staff gave final approval to Yamamoto's plan, which called for the formation of an attack force commanded by Vice Admiral Chuichi Nagumo. It centered around six heavy aircraft carriers accompanied by 24 supporting vessels. A... Free Essays on Pearl Harbor December Seventh: â€Å"A Day Which Will Live In Infamy† Following a series of shocking events of the second World War, the immense world power known as the â€Å"Home of the Brave† was inevitably forced to join in the war effort, by a drastic and detestable movement of war on their country by Japan. Japan at the time, was a somewhat struggling empire, looking to expand their influence and make its mark among a world of larger, more threatening nations. The road to war between Japan and the United States began in the 1930s, when differences over the country of China drove the two nations in opposing directions. Japan was on its march, further expanding its empire into China, and the United States was going to do all in its power to prevent it. 1 The struggle began in 1931, following the conquering of Manchuria, which until then had been a part of China. Succeeding this somewhat easy victory for Japan, the Japanese government decided in 1937, to begin a long and ultimately unsuccessful campaign to conquer the remaining regions of China. By 1938, Japan occupied much of China and had taken Nanking, longtime capital of China, where Japanese troops killed more than 42,000 civilians. The Chinese government, led by Chiang Kai-shek, had fled to central China. But China refused to give up. To force China to surrender, Japan decided to cut off supplies reaching China from Southeast Asia. Japan's military leaders spoke of building an empire, which they called the Greater East Asia Co-Prosperity Sphere. This alerted the League of Nations, which had been compiled following World War One in order to prevent such acts of aggression. Therefore, the League sent representatives to Machuria to investigate the situation. Their report condemned Japan, which inevitably lead to Japan simply withdrawing from the League. 2 Meanwhile, Hitler marched through Europe. Germany, in 1938, annexed Austria and then seized Czechoslovakia without resistance. In Augu... Free Essays on Pearl Harbor Pearl Harbor - Brief Look On December 7, 1941 the U.S. troops stationed on the island of Pearl Harbor were not waken up by the familiar sound of a bugle but instead by gunfire and explosions. This is what it might have been like if you were one of the troops at Pearl Harbor. This attack was important because it led to other events in World War II. Some of these events were America's involvement in the war and the dropping of the Atom Bomb at Hiroshima. Between the years of 1920 and 1940 dictators came to power in Germany, Italy, and Japan. The first country to have a dictatorship was Italy. Thier dictator was Benito Mussolini. He became dictator in 1922. Mussolini organized and founded the Fascist party before he became dictator. After thier loss in World War I Germany had severe problems with thier economy. Adolf Hitler and his political party the Nazis promised they would end Germanies problems if Hitler became dictator. The Germans made Hitler thier dictator in 1933. Italy and Germany decided to become allies in 1939. They called themselves the Axis Powers. Japan joined the Axis Powers in 1940. The emperor of Japan at the present time was Emperor Hirohito. After he joined with the Axis Powers he started taking over countries, cities, and island in and around Japan that belonged to countries who opposed the Axis Powers. Joseph Stalin, the ruler of Russia at the present time, sided with Hitler until Hitler double crossed him and tried to take over Russia. After the double cross Stalin decided to side with the Allies. The Allies were the countries that were opposed to the Axis Powers. These countries were Britain, France, the U.S.A., and Russia. The three leaders of the Allied Powers were Franklin D. Roosevelt, the president of the U.S.A., Winston Churchill, the prime minister of Britain, and Joseph Stalin. After World War II started Japan grew angry with ... Free Essays on Pearl Harbor Pearl Harbor My report is about the attack on Pearl Harbor. In this report I will explain what happened and why it happened. So you know, Pearl Harbor is located on Oahu island, Hawaii. Pearl Harbor was the operating base of the U.S. Pacific Fleet. The Japanese pulled a surprise attack on the U.S. on December 7, 1941 at 7:50 A.M. during the beginning of World War II. On November 26 a powerful Japanese task force, under the command of vice Admiral Chuichi Nagumo, left the Kuril Islands; on December 2 it received a coded message issuing the attack order. The undetected Japanese force arrived off the Hawaiian Islands on the morning of December 7. In two successive waves more than 350 Japanese bombers, torpedo planes, and fighters struck. More than 75 U.S. warships(including battleships, cruisers, destroyers, submarines, and auxiliaries) were based at this "Gibraltar of the Pacific." All U.S. aircraft carriers were els ewhere. Observing radio silence, it reached a launching point a! t 6 AM, December 7. At 7:50 AM, the first wave of Japanese planes struck Pearl Harbor, bombarding airfields and battleships moored at the concrete quays. The U.S. totally taken off guard had to defend themselves in pajamas. They used anti-aircraft guns in an attempt to stop the Japanese. A second wave followed. The surprise attack was over before 10 AM. The results were devastating; 18 U.S. ships were hit, and more than 200 aircraft destroyed or damaged. The battleship Arizona was a total wreck; the West Virginia and California were sunk; and the Nevada was heavily damaged. Approximately 2,400 Americans were killed, 1,300 wounded, and 1,000 missing. Japanese losses were fewer than 100 casualties, 29 planes, and 5 midget submarines. The Japanese totally destroyed the U.S. naval power in the Pacific. The attack was, however, a colossal political and psychological blunder, for it mobilized U.S. p... Free Essays on Pearl Harbor In 1931, Japanese troops were sent into Manchuria for resource plundering. A few years later, Japan invaded China. At this point the United States was drawn into tensions with Asia. Japanese officials were sent to Washington to keep peace after President Franklin D. Roosevelt ordered a trade embargo on the Empire thus cutting off Japanese oil needed for aggression. This became the bane for their aggression against the United States. Meanwhile, Japan prepared for their surprise attack on Oahu Island, or Pearl Harbor. Secret transmissions from Japan to their diplomats in Washington, DC usually got to the Americans ears first. Japanese code was decoded to Japanese then translated to English. Admirals and generals warned of the attack to each other. One in fact predicted the attack to be on Sunday November 29, 1945, just a week away from the actual attack. Several warnings were sent to Washington but the American high command ignored them because they saw it as suicide and highly unlikely. When the Japanese began sending diplomats to Washington was when they began planning the massive naval attack. Their first obstacle was the depth of Pearl Harbor. The harbor was far too shallow for torpedoes to level out in the water. A torpedo at the time took at least 75 feet to level out, and Pearl Harbor was only 40 feet. To solve this problem, Japanese admirals came up with a fin that was meant to level the torpedo out quicker than the normal torpedo. It was tested, worked, and used in the attack. Three hundred planes were sent on 6 carriers to launch the attack. Japanese officials set up code words to let them know whether or not the attack was going to be successful. The most famous is the one issued to signal the admiral that the ancient Japanese preferred way to wage war was accomplished, surprise. The word was used three times in a row, â€Å"Tora, tora, tora!† . On December 7th, 1945, Japan attacked the US naval fleet stationed at Pearl H... Free Essays on Pearl Harbor Pearl Harbor - Brief Look On December 7, 1941 the U.S. troops stationed on the island of Pearl Harbor were not waken up by the familiar sound of a bugle but instead by gunfire and explosions. This is what it might have been like if you were one of the troops at Pearl Harbor. This attack was important because it led to other events in World War II. Some of these events were America's involvement in the war and the dropping of the Atom Bomb at Hiroshima. Between the years of 1920 and 1940 dictators came to power in Germany, Italy, and Japan. The first country to have a dictatorship was Italy. Thier dictator was Benito Mussolini. He became dictator in 1922. Mussolini organized and founded the Fascist party before he became dictator. After thier loss in World War I Germany had severe problems with thier economy. Adolf Hitler and his political party the Nazis promised they would end Germanies problems if Hitler became dictator. The Germans made Hitler thier dictator in 1933. Italy and Germany decided to become allies in 1939. They called themselves the Axis Powers. Japan joined the Axis Powers in 1940. The emperor of Japan at the present time was Emperor Hirohito. After he joined with the Axis Powers he started taking over countries, cities, and island in and around Japan that belonged to countries who opposed the Axis Powers. Joseph Stalin, the ruler of Russia at the present time, sided with Hitler until Hitler double crossed him and tried to take over Russia. After the double cross Stalin decided to side with the Allies. The Allies were the countries that were opposed to the Axis Powers. These countries were Britain, France, the U.S.A., and Russia. The three leaders of the Allied Powers were Franklin D. Roosevelt, the president of the U.S.A., Winston Churchill, the prime minister of Britain, and Joseph Stalin. After World War II started Japan grew angry wi...

The Assassination of Leon Trotsky

The Assassination of Leon Trotsky Leon Trotsky, a leader of the 1917 Russian Revolution, had been one of the possible successors to V. I. Lenin. When Joseph Stalin won the power struggle for Soviet leadership, Trotsky was exiled from the Soviet Union. Exile wasnt enough for Stalin, however, and he sent assassins to kill Trotsky. Trotsky was attacked  on August 20, 1940, by an ice pick; he died a day later. The Assassination of Leon Trotsky Around 5:30 p.m. on August 20, 1940, Leon Trotsky was sitting at his desk in his study, helping Ramon Mercader (known to him as Frank Jackson) edit an article. Mercader waited until Trotsky started to read the article, then snuck up behind Trotsky and slammed a mountaineering ice pick into Trotskys skull. Trotsky fought back and even remained standing long enough to say his murderers name to those coming to his aid. When Trotskys bodyguards found Mercader, they began beating him and only stopped when Trotsky himself said, Dont kill him. He must talk! Trotsky was taken to a local hospital, where the doctors tried to save him by twice operating on his brain. Unfortunately, the damage was too severe. Trotsky died at the hospital on August 21, 1940, just over 25 hours after being attacked. Trotsky was 60 years old. The Assassin Mercader was handed over to the Mexican police and claimed his name was Jacques Mornard (his real identity wasnt discovered until 1953). Mercader was found guilty of murder and sentenced to 20 years in jail. He was released from jail in 1960.

An investigation of mediating effects on the core-self evaluation and Assignment

An investigation of mediating effects on the core-self evaluation and organizational commitment relationship - Assignment Example The decisions involving career planning needs to be done meticulously with emphasis given on individual strengths, weaknesses, skills, interest areas, motivational aspects and psychological assessment of the required job. The portfolio will deal with all the individual aspects and evaluation plans which can justify my key strengths and capabilities in finding the right job as per my professional capabilities. CV The making of Curriculum Vitae is the first step of the Personal Development Plan which highlights the key areas of interest, skills and expertise of a person. The best way of constructing a CV is to make it short, precise and emphasize on the points which matters the most to the companies like key areas of expertise, work experience in dealing with specified domains. CURRICULUM VITAE Steven Paul Birmingham, UK Cell phone: (+44) 7831310254 E-mail: spaul@yahoo.com OBJECTIVE Knowledge Acquisition and a learning drive are the motivating factors of my professional life which has helped me develop my professional goals and ambition. I am looking forward to a full time opportunity to work in a dynamic business environment. PERSONAL ATTRIBUTES Excellent interpersonal and communication skills Ardent believer in team work. Strong Management capabilities and experience to lead big teams. Project initiation and development. Self-motivated, hardworking and reliable Hunger to learn and acquire new skills, methods and procedures Computer skills: MS Office, MS Projects, Tally WORK EXPERIENCE 2007 till Date KPMG Project Leader Led a team of 10 people doing audit for client Held regular meetings with team for work assessment Gave Power Point presentations to the management for projects being carried out on a regular basis. ACHIEVMENTS/CERTIFICATES 2010 Diploma certification in Hedge Funds 2006 Certification in Science from Heritage Institute of Technology 2005 School Topper EDUCATION 2008-2010 Masters of Business and Administration from Durham University with specializa tion in Finance. 2005-2008 Bachelors in Science from University of Wales LANGUAGES Able to speak fluent English and French HOBBIES Reading; Playing sports REFERENCES: Available upon request Covering Letter To, The Human Resource Head Home Retail Group London, United Kingdom Sub: Application for the position of Financial Analyst Sir, This is to inform you that I wish to offer my candidature for the post of financial analyst. I am an MBA from Durham University with major in Finance. My key area of specialization is that of a management consultant. I have good domain knowledge of operations and logistics which I combine with my financial expertise to tell the management what would be the correct step forward. I have done years of research in Durham University which has helped my cause with enough industry experience. I would like to be given an opportunity to give a presentation to you where I can show my strengths and answer business related queries of yours. Thanking You, Yours truly , Steven Paul Job Market The world market was under recession in 2008 when the economy was in shatters with the top banking firms collapsing due to financial crisis which was more of a policy failure with huge financial credits given being unrecoverable. This had put the economy under severe recession and my firm was also retrenching candidates. From that stage the economy has recovered and so has the job market. The current job market in the accounting sector in 2012 has again seen a boost compared to the dip

E-Commerce Application Development Essay Example | Topics and Well Written Essays - 1750 words

E-Commerce Application Development - Essay Example There are five types of e-business models that form the basic structure on which websites are based. These five models are vanity, billboard, advertising, subscription and storefront. Many sites also combine these basic models. All sites incur cost of development and maintenance, though they may not be deriving direct revenue from it. The five models of e-commerce have unique characteristics. The Vanity model, as the name suggests, cater typically to individuals who start it as an outlet for expression, to share a hobby, promote a cause such as an environmental or social agenda, etc. The site then acts like an online forum, to bring people together. A very good example for such a site is greenpeace.org. The site brings together people who are conscious about the degradation of the environment and helps raise a voice against issues such as climate change, endangered species, deforestation etc. The revenue models for such Vanity sites build up through advertisements of related organisations, services and products. In the case of Greenpeace, the site is maintained mainly through donations. The costs of vanity sites are either born by the individual or by philanthropic institutions such as associations, universities or may be businesses. This e-commerce model is designed to work like a billboard. Also called the brochure or information sites, Billboard models derive economic benefit indirectly through referred sales and reduced cost. The sites creates product awareness through the online medium, however, the actual buying and selling takes place off-line. Netizens surf and view the sites and the model functions in the same way as a billboard on a highway. The success of the site is measured according to the hits or viewership it gets. The site influences people to buy the product. The perfect real world example of this model is billboard.com. The site gives you music news, reviews, articles, information about live shows and more. You can listen to music, and download free music. The site also ranks music and ranks the best songs for any genre. The revenue model, what is apparent from the site, are advertisements related to the music world. For example you can buy Billboard magazine from the site. The Advertising model, in e-commerce, is similar to the model followed by radio, television and the print medium, among other things. The programme and the content are totally funded by the advertiser's money and the 'viewership' of the site decides the advertisement rate and volume. Surveys conducted by the websites can establish the 'viewership' of the sites and the advertising rates are decided likewise. The various forms of advertising for e-commerce are banners, sponsorships, ezine ads and other promotion methods. The Subscription model, though very well established in the 'real' world, has not become so prominent in the e-world. Consumers have not yet accepted the culture of subscriptions on the web. The subscription models, on the web, target particular niches of individuals with specific needs. These sites are often specialized with expert content and timely information. The subscriptions fund the development and

My Teaching Philosophy Essay Example | Topics and Well Written Essays - 500 words

My Teaching Philosophy - Essay Example As such, there are a number of things needed in order to facilitate effective teaching and learning. Among the areas of concern are flexibility, knowledge ability and the global orientation. To begin with, flexibility is of critical importance in order to be successful in teaching and learning. Flexibility is the ability of changing from an ordinary course to a more effective course in order to meet the demands of a system. Flexibility is important since it allows the trainer or the teacher to deal with a number of problems that might deter the learners from achieving the best if things were to be done the way they have been done before. This is achieved through cognitive flexibility. (Chieu, 2007, p. 33). Students also get the most out of a flexible learning system since issues that are a hindrance to their better understanding are dealt with when the teacher is flexible. Secondly, flexibility allows for learning of new skills and strategic deviation from the old ways of doing things. This eventually leads to a well skilled team of learners that are able to effectively compete within the educational system, since cognitive issues are individually based. (Palincsar, 199 8, p. 346). Thirdly, flexibility acts as a motivation to learners since it facilitates the introduction of new things that act as novel stimuli. (Casey & Wilson, 2012, p. 82). For instance, new techniques in dealing with problems Mathematical problems can be adopted. Being knowledgeable is also important in effective teaching. The teacher ought to be knowledgeable about the subject he or she is teaching in order to effectively impart the same skills on the learner. Being knowledgeable about what one is doing is of great importance in a number of ways. Firstly, being knowledgeable creates a leeway of better teaching methodologies. (Metzler & Woessmann, 2010, p. 2). A Knowledgeable teacher will know

Law and Economics School of Thought Essay Example | Topics and Well Written Essays - 750 words

Law and Economics School of Thought - Essay Example Morality is thus considered a function of humanity in any given society. In terms of human rights, natural law exponents are of the view that some rights are inherent and/or universally cognizable through human reason. This view was especially used in the formulation of common law. Enthusiasts of common law, therefore, mainly concur with this school of thought. The positivist view refers to a school of thought of jurisprudence and philosophy of law that largely developed in and around nineteenth-century Europe. Scholars agree that the base of legal positivism is the tenet that â€Å"In any give legal system, the legality of any norm and subsequent acceptance as part of the law in the said system is dependent on the norm’s source and not its strengths. The exponents of the school, in contrast with those who support the natural law, are of the view there is very little significant connection between morality and law. Positivists make some unique claims regarding what is and should be considered legally valid. Leslie Green, one of the most celebrated positivists, was convinced that a society can be correctly said to have a legal system if and when it has laid down structures of legal authority not when it dispenses justice or observes the ideals of democracy or the rule of law. The laws being enforced in such a system are highly dependent on whatever social standards the government officials recognize as being authoritative. Positivism, therefore, recognizes the authority of whatever has been posited as law. Positivism considers the law a social construction. Law and economics is a school of thought with its origins from the Benthamite jurisprudence.  

World Travel Services Assignment Example | Topics and Well Written Essays - 750 words

World Travel Services - Assignment Example It guides the employers internally as well as helps raise capitals from external audiences. Debelak (2000) claims that marketing plan is a significant part of a business plan. It includes information about services, prices, and products. One needs to know how the main competitors are fairing because they constantly keep coming up with new strategies to attract customers. One should also consider key government policies that can affect the operational of a business when coming up with a marketing plan. Information Source of data Time Measurable information, like how to increase customers. observation Period of one year. Accessible, for example, distributing your products or services to other regions web search Within a period of 2 years. Distinguishable information, like looking at key competitors strong and weak points Internal data Within a period of I year Relevant, information in terms of developing marketing mix for each segment chosen. Surveys and questionnaires Within a period of 6 months Feasible, approaches for each segment with specific marketing program. Surveys and questionnaires Within in a period of one year Debelak (2000) claims that, market analysis comes in handy after coming up with a market plan. For example, it outlines business objectives, like increasing customers from 5 percent to 10 percent during the year. When it comes to market analysis, the world travel services may decide to distribute their services in additional states in coming years. Westwood & Institute Of Directors (2002) asserts that before a company implements expansion plans, it should first of all determine the size of each market as well as money spent on the available services, which will help forecast profits and sales in those businesses. One should also write down business key competitors, in addition to, their weaknesses and strengths. This will help World Water services have an opportunity to match their own strong and weak points. Service and product planning are a cornerstone of any business. World water services should therefore, decide if it should introduce new services, and features in the coming year or after five years. However, before introducing the service in the market, the company should test the new services through customer surveys and focus groups. For example, in such a case, World Water services can conduct a phone survey in order to determine how many customers will be willing to test their new services and how they are going to distribute it. This will help identify key advantages of one’s services and products over competitive products (McDonald, 2011). Promotional plans in such a case become an important factor that World Water services can consider. For example, it should outline various effective promotional plans that it will use in order to reach its customers. For example, for a tour company, it can consider using coupons as one of the advertising medium that will help allocate a large portion of the advertisin g budget in the marketing plan. Coupons magazines for example, can be predominant advertising medium for world water services (Westwood & Institute Of Directors, 2002). When World Water Services include market analysis, service and promotional plan, it will definitely be successful. This is because it will have all the relevant information that it needs in the future. Additionally, it will be easy to follow the above-explained steps and focus on the direction and market planning process. For example, by identifying its market competitors, it will be able to determine and realize its weak and strong points, and as a result, come up with new strategies of offering their services (Debelak, 2000). Some of the three approaches that are used to develop a sales

Law and Economics School of Thought Essay Example | Topics and Well Written Essays - 750 words

Law and Economics School of Thought - Essay Example Morality is thus considered a function of humanity in any given society. In terms of human rights, natural law exponents are of the view that some rights are inherent and/or universally cognizable through human reason. This view was especially used in the formulation of common law. Enthusiasts of common law, therefore, mainly concur with this school of thought. The positivist view refers to a school of thought of jurisprudence and philosophy of law that largely developed in and around nineteenth-century Europe. Scholars agree that the base of legal positivism is the tenet that â€Å"In any give legal system, the legality of any norm and subsequent acceptance as part of the law in the said system is dependent on the norm’s source and not its strengths. The exponents of the school, in contrast with those who support the natural law, are of the view there is very little significant connection between morality and law. Positivists make some unique claims regarding what is and should be considered legally valid. Leslie Green, one of the most celebrated positivists, was convinced that a society can be correctly said to have a legal system if and when it has laid down structures of legal authority not when it dispenses justice or observes the ideals of democracy or the rule of law. The laws being enforced in such a system are highly dependent on whatever social standards the government officials recognize as being authoritative. Positivism, therefore, recognizes the authority of whatever has been posited as law. Positivism considers the law a social construction. Law and economics is a school of thought with its origins from the Benthamite jurisprudence.  

Workplace behaviors and the role of motivation in the work environment Essay

Workplace behaviors and the role of motivation in the work environment - Essay Example Work psychology can be generally described as the study of human behavior in work environments. Following World War II, work psychology was explained simply as â€Å"fitting the person to the job† and â€Å"fitting the job to the person† (Furnham, 2005). Over the years, this has evolved to become vocational/occupational psychology, organizational psychology, management and ergonomics. This is a study of how people behave individually and in groups, how leaders emerge and how â€Å"the thoughts, feelings and behaviour† of the employees are affected by the â€Å"actual, imagined or implied behaviour of others in the organization† (Furnham, 2005).The Classic Styles of Behavior Dalton (2007) identifies seven classic styles of behavior of individuals in any workplace: Commander, Drifter, Attacker, Pleaser, Performer, Avoider and Analytical. Commanders are domineering and matter of fact to the point of rudeness. Their initiative and drive might be viewed as a threat by others in the organization. They, however, have the extraordinary ability â€Å"to overcome obstacles, to implement and to achieve results† (Dalton 2007). Drifters are easygoing and impulsive. Disorganized as they are, they cannot conform to rules and routines. To make the most out of them, they have to be given short assignments on flexible schedules. They are innovative and creative and can improvise at short notice. Attackers are cynical and have a demoralizing effect on the others in the organization. This category of workers should be assigned jobs that require minimum interaction with others. However, attackers are adept at tackling unpleasant assignments and making decisions unemo tionally. Pleasers are pleasant and helpful, and incapable of saying "no" to others. Hence they are unable to face conflicts and try to escape having to tackle them. They protect people, often concealing critical information, which could be detrimental to the organization. Performers are entertainers who are often the center of attraction. They have great conversational skills. Performers are ready to falsify facts to project their own importance; however, they shy from accepting any kind of serious responsibility. They have immense ability to strike new relationships. Avoiders are quiet introverts who are reluctant to take initiative and are comfortable working by themselves. They fear criticism, responsibility and accountability. They cling to the security of status quo at the cost of their own betterment. Avoiders, on the other hand, are highly reliable in that they give attention to instructions and get their jobs done "the first time, every time" (Dalton, 2007). Analyticals are cautious, hard-working and obsessed with detail. They are great sources of information; however, they always come up with a valid reason why any new idea cannot work. This hinders the efficiency of a team, especially in times of emergency. They are, however, dependable for their commitment, knowledge and farsightedness. Though human behaviors cannot be strictly categorized under these classic styles, as there can be combinations of two or more of these traits in an individual, understanding these traits can help in smoothing relationships and ensuring positive results. Perception and Conflict The individuals in a workplace, besides in their behavior, could differ in their physical appearance, their social and educational backgrounds, their skills, etc. But the most important difference that has a telling impact in any workplace could be the difference in perceptions. Perception may be defined as "the process by which an individual selects, organizes and interprets stimuli into a meaningful and coherent picture of the environment in which he lives" (Organizational Behavior, 2004). Perceptions vary even while exposed to the same stimuli depending on the needs, values and expectations of every individual.